- 谈判卡住的那一刻,说"这个价格不行"和说"能跟我说说这个数字怎么算出来的吗",效果完全不一样——后者把对抗变成了提问,这就是所谓的 reframing(重新框定)。
- 这篇教高风险谈判里最关键的三招:把拒绝重新框定成提问、把让步绑定条件(conditional offer)而不是白送、在气氛紧张时用"面子语言"把焦点拉回共同目标。
- 例句参考 Status.net 整理的专业谈判用语,覆盖重新框定、有条件让步、化解紧张这三个场景。
- 学完能在合同谈判、薪资谈判、跨部门资源争夺这类"双方都不想让、但都不想破局"的场合,既守住立场又不撕破脸。
重点内容
情景对话
甲方代表:I have to be honest — that number just doesn't work for us on this timeline.
乙方代表:Can you walk me through how you arrived at that figure? I want to understand where the gap is.
甲方代表:It's mainly the delivery schedule. If we could move to a phased rollout, the number itself becomes less of an issue.
乙方代表:I can offer a 10% reduction if we can agree on a two-year commitment with quarterly reviews.
甲方代表:That's a fair place to start. What if we approached it this way instead — a phased rollout, the reduction you mentioned, and a shorter first-year term so both sides can reassess?
乙方代表:I appreciate you laying that out. Let's take a moment to look at our shared goals here rather than just the number.
甲方代表:Agreed. I think we're closer than it looked five minutes ago.
甲方代表:说实话——照这个时间表,这个价格我们接受不了。
乙方代表:能跟我说说这个数字是怎么算出来的吗?我想搞清楚差距在哪。
甲方代表:主要卡在交付时间表。如果能改成分阶段交付,价格本身就不是大问题了。
乙方代表:如果我们能谈定两年合作、每季度复审一次,我可以让 10%。
甲方代表:这是个不错的起点。要不这样——分阶段交付,加上你说的折扣,第一年合同期缩短一点,方便双方到时候再评估?
乙方代表:谢谢你这样摊开来说。我们先看看双方的共同目标,而不是只盯着数字。
甲方代表:同意。感觉现在比五分钟前更接近了。
常用句型
| 句型 | 用法 | 例子 |
|---|---|---|
| That number just doesn't work for us. | 拒绝报价但不带情绪,只针对数字,不评价对方人品或诚意 | 见对话 |
| Can you walk me through how you arrived at that figure? | 把"拒绝"转成"提问",用好奇代替对抗,是重新框定最常用的开场 | 见对话 |
| I can [让步] if [条件]. | 有条件让步的标准句型,让步永远绑一个条件,不能白送 | "I can offer a 10% reduction if we can agree on a two-year commitment." |
| What if we approached it this way instead — | 提出替代方案时的过渡语,信号是"我们还在同一边解决问题" | 见对话 |
| Let's take a moment to look at our shared goals. | 谈判卡住、气氛紧张时用来"降温",把焦点从立场拉回共同利益 | 见对话 |
| I appreciate you laying that out. | 保住对方面子的肯定语,即使接下来要提不同意见,先认可对方讲清楚了 | 见对话 |
| We're closer than it looked five minutes ago. | 收尾时制造"进展感"的说法,即使还没成交,也让对方觉得谈判在往前走 | 见对话 |
发音 / 语调提示
- 提出有条件让步("I can... if...")时,"if"前要有短停顿并微微加重,让对方清楚听出这是"交换",不是"施舍"。
- 说"That number just doesn't work"这类拒绝句时,语气要平稳、音量不升高,情绪一旦带进声音,对方会把"拒绝价格"听成"拒绝关系"。
- 用问句重新框定("Can you walk me through...?")时语调保持真诚好奇的上扬,不能带讽刺的下压调,否则会被听成质问而不是探询。
Sources
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